Our process

The Storytelling System

 

Our approach engages community builders with high expectations for collaboration. 

The storytelling system is an integrative approach that forces us to dig deeper as we engage with (and work to solve) our toughest problems. 

Together we design for

Community

This ensures we co-create to ideate, design, develop, and execute impact stories. This process connects the client’s vision and insights with their community and our strategic and creative expertise.

Impact

We go beyond simple storytelling for entertainment or information-sharing. We take a purposeful approach to convey messages and effect positive change within a community.

 Our storytelling systems are structured and iterative

 
 

Create Vision

At the starting point of our journey, we embark on the crucial task of setting a clear shared vision. Here we lay the foundation and articulate our broader purpose by defining the goals, objectives, and the outcomes we aim to achieve.

Explore & Plan

Here is where we dive deep into the initial stages of ideation and strategy development. This is the phase where we gather insights, conduct research, brainstorm ideas, and formulate plans. It's about exploring possibilities, understanding user needs, and laying out a roadmap to guide our story journey.

Build & Execute

Here is where we put our ideas into action. This is where concepts take shape, designs are developed, prototypes are created, and plans are executed. It's the phase of turning our vision and plans into tangible products, services, or solutions, bringing our ideas to life.

Continue Journey

A great storytelling system is an iterative learning engine. As we move through the process our purpose deepens, our vision becomes clearer, our  connection becomes stronger, and our community continues to adapt and evolve. 

Impact that Grows

The ultimate goal of the storytelling system is to effect positive change, bridge diverse audiences, and create lasting community impact.